Oink Aboard

29 June 2016

In support of Ipswich Buses’ involvement with ‘Pigs Gone Wild’, the biggest mass participation art event in Suffolk, Ticketer’s Electronic Ticket Machines now have a unique audio response to passengers buying the ‘Family Pig Pass’.

Every time someone buys a Pig Pass ticket, the Ticketer ETM will emit a loud ‘oink’ in thanks and Ipswich Buses will donate £1 to St Elizabeth Hospice for every ticket sold.

This is the first time Ticketer has been asked to create an audible response to a ticket being issued and immediately said yes to the request and only then set about figuring out how it could be done.

Jeremy Cooper, Managing Director for Ipswich Buses, commented: “Ticketer really saved our bacon by coming up with the ‘oink’ against a very tight deadline. We are so pleased that everyone is able to join in the fun, enjoy some local art and raise money for our local Hospice too. Watch this space for another offer on our Pork and Ride service.”

‘Pigs Gone Wild’ is an interactive sculpture trail of over 40 pigs in Ipswich and the surrounding area. The event lasts from 27th June until 2nd September, after which the pig sculptures, beautifully decorated by artists and generously sponsored by local businesses, will be auctioned to raise funds for St Elizabeth Hospice.

During the event, passengers can buy a Family Pig Pass for travel on all Ipswich Buses’ town centre routes as well as on Carter’s route 94 which stops near Jimmy’s Farm where one of the pig sculptures is located. The Pass allows unlimited travel after 9am for 2 Adults and up to 3 children or 1 Adult and up to 4 children for £5.

John Clarfelt, Managing Director of Ticketer, comments: “This was a very ham-bitious project for us, but one which we were extremely happy to take on. Every time a Family Pig Pass is issued, our ETM will oink in a particularly joyful way. We auditioned several pigs for this project who all wanted to hog the limelight, before we found the perfect sow-nd.

Some of the Pig Sculptures, including Ed Sheer Ham (far left)

For further information please contact:

Some of the things we have won


Received 'Most Innovative Public Transport Technology 2022' award, by the UK Transport Awards.

Winners of the 2022 Euro Bus Expo Innovation Challenge Bronze Award.

Winners of the 'ROSCO Silver Award for Contribution to Safer Driving' 2022

Profit Track 100 2021

Ranked in The Sunday Times BDO Profit Track 100, acknowledging the impressive performance and contributions of the featured companies to the economy and society during the pandemic

Transport Ticketing

Winner of the Transport Ticketing Awards 2021 'Digital Champion' Category

Ticketer Award Megabuyte

Listed as 3rd in the Megabuyte Emerging Stars Awards which recognise the top 25 best-performing scale-up Companies of the Year in the UK, for industry-specific software

Ones to Watch award

Named as “One to Watch” in the European Business Awards

Ticketer Award Thames Valley

Thames Valley Chamber of Commerce Business of the Year & High Growth Business of the Year

Gold Winner of the Coach and Bus Innovation Challenge 2019 for our passenger app Kazoot

Read more on our press page

Join the Ticketer journey

Let's go!